"The spnKiX" a new invention of motorized skates

The spnKiX are innovative motorized skates that attach directly to your shoes. Each skate is equipped with an 85W wheel motor and a rechargeable lithium-ion battery, allowing you to glide at speeds of up to 10 mph. The batteries take about 4-5 hours to charge and provide a range of approximately 6 miles per charge. These skates are controlled using a wireless remote, making it easy to adjust your speed while riding. Initially funded through a successful Kickstarter campaign, the spnKiX have become a unique option for personal mobility.

The design of the spnKiX focuses on convenience and ease of use. They are lightweight and portable, making them ideal for short commutes or leisurely rides. The wireless remote control adds an element of safety and control, allowing users to manage their speed without having to bend down or stop. The skates are also designed to be durable, with sturdy materials that can withstand regular use. This combination of features makes the spnKiX a practical and fun mode of transportation.

For consumers, the spnKiX offer a glimpse into the future of personal mobility. They represent a shift towards more compact, efficient, and eco-friendly transportation options. This invention can inspire innovation in various fields, such as urban planning, where integrating such devices could reduce traffic congestion and pollution. Additionally, the concept of motorized wearables can be expanded to other areas, such as healthcare, where similar technology could assist individuals with mobility issues. The spnKiX demonstrate how creative thinking and technology can come together to solve everyday problems and improve quality of life.

How to Tell Your Business Story in 60 Seconds

Communications coach Carmine Gallo offers valuable insights on how to effectively craft and present your business story, focusing on incorporating all the essential elements to make it concise and compelling. His approach is designed to help you articulate your message clearly and powerfully within just 60 seconds. Gallo emphasizes the importance of preparation, outlining four critical questions that you must answer to ensure you're ready for any elevator pitch. These questions guide you in defining your purpose, clarifying your value proposition, and engaging your audience, enabling you to leave a lasting impression in a short amount of time. By following his advice, you can confidently share your business story in any situation, whether you're networking, meeting potential investors, or simply introducing your brand to someone new.

The first cloud connected car " the Ford Evos concept "

Ford Evos plans for a range of connectivity systems to link the car and driver with the so-called cloud. The car might match a driver's commuting route with local traffic and weather information, or automatically play a favorite radio station. It could retrieve pollution or pollen forecasts and suggest alternate routes for allergy sufferers. Ford even claims that these technologies would communicate with the driver's house to close the garage door and turn off lights remotely.

"The car gets to know you and can act as a personal assistant," said Ford chief technical officer Paul Mascarenas. "The possibilities are fascinating when we explore how to enable a seamless lifestyle between home, office, and car."

Read more: http://www.automobilemag.com/features/news/1108_ford_evos_concept_first_look/index.html#ixzz1jHLTvZVM

Best Countries for Entrepreneurs

Top 10 of best Countries for Entrepreneurs (2011):

The World Bank Group has published their annual "Doing Business" report that ranks 183 countries on how friendly their regulatory climate is to entrepreneurs. The report provides a quantitative measure of regulations for starting a business as they apply to domestic small and medium-size enterprises. Economies are ranked on their ease of doing business. The ease of doing business index means the regulatory environment is conducive to the operation of business.

Ease of Doing Business

1. Singapore
2. Hong Kong SAR, China
2. New Zealand
4. United States
5. Denmark
6. Norway
7. United Kingdom
8. Korea, Rep
9. Iceland
10. Ireland

The Ease of Doing Business Index is an index created by the World Bank. Higher rankings indicate better, usually simpler, regulations for businesses and stronger protections of property rights. Empirical research funded by the World Bank to justify their work claims to show that the effect of improving these regulations on economic growth is strong.

Source: World Bank - Doing Business and PNMsoft

The 4 P’s of Marketing

What is marketing ?
The definition that many marketers learn as they start out in the industry is:
" Putting the right product in the right place, at the right price, at the right time. "
These four elements are the basic components of a marketing plan and are collectively called 4 P’s of marketing.

Product
Product is the actual offering by the company to its targeted customers which also includes value added stuff. Product may be tangible (goods) or intangible (services).
While formulating the marketing strategy, product decisions include:
What to offer? Brand name, Packaging, Quality, Appearance, Functionality, Accessories, Installation, After sale services, Warranty.

Price
Price includes the pricing strategy of the company for its products. How much customer should pay for a product? Pricing strategy not only related to the profit margins but also helps in finding target customers. Pricing decision also influence the choice of marketing channels. Price decisions include:
Pricing Strategy, List Price, payment period, Discounts, Financing.
Using price as a weapon for rivals is as old as mankind. but it’s risky too. Consumers are often sensitive for price, discounts and additional offers. Another aspect of pricing is that expensive products are considered of good quality.

Place (Placement)
It not only includes the place where the product is placed, all those activities performed by the company to ensure the availability of the product tot he targeted customers. Availability of the product at the right place, at the right time and in the right quantity is crucial in placement decisions.
Placement decisions include: Placement, Distribution channels, Logistics, Inventory, Order processing, Market coverage, selection of channel members.

Promotion
Promotion includes all communication and selling activities to pursuade future prospects to buy the product. Promotion decisions include:
Advertising, Media Types, Message, Budgets, Sales promotion, Personal selling, Public relations, Direct marketing.