A business plan in 3 pages

A simple business plan

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Success story 5: Miloud Chaabi, the shepherd who became a billionaire

The Moroccan billionaire Miloud Chaabi , 82 years old, is the sixth richest man in Africa with a fortune estimated at $ 3 billion, according to a list published by the U.S. magazine Forbes.
Miloud Chaabi was born in 1929 in Chiadma near Essaouira in Morocco. Very young, he began working in several areas before going to Kenitra, where he became mason. In 1948, barely 18 years old, he founded his first construction company. Through hard work, "Lhaj Miloud" climbed the ladder to get into property development in the 50's. Then he decided to go into business abroad, in Africa. In the 80s he back with more maturity and created the group Ynna Holding in 1986. Ynna Holding is now a multinational firm with a workforce of 1800 employees. From the construction and property development (New Works Company Morocco) to the tourism sector with the chain Ryad Mogador, through the industry of building materials (asbestos cement ...) or mass distribution with Aswak ASSALAM, Ynna holding, or as some like to call it, " the Empire of the shepherd ", leaves no fertile ground without exploitation.

7 Things Entrepreneurs Should Be Thankful For

" Personally I am grateful to almighty God above all "

7 Things Entrepreneurs Should Be Thankful For:

-----1. The joy of seeing a sliver of light after some dark, dark, days.

-----2. An opportunity to add value, big or small, to people's lives.

-----3. The chance to try. To fail. To try again and fail ... Then, with some luck, to flourish.

-----4. Receiving payment for value delivered. There's no feeling like it.

-----5. Not having to ask permission to try something crazy.

-----6. The freedom to try to change what's not working.

-----7. The patience and understanding of our family and friends — especially when we likely don't deserve it.

Thomas Suarez maybe the new Steve Jobs

Description: Thomas Suarez is a 6th grade student at a middle school in the South Bay of Los Angeles. When Apple released the Software Development Kit (SDK), he began to create and sell his own applications. "My parents, my friends and even the people at the Apple store all supported me," he says, "and Steve Jobs inspired me". Thomas points out that it's hard to learn how to make an app. "For soccer you could go to a soccer team ... but what if you want to make an app?" He's started a club for fellow students at school, where he shares his knowledge of programming. Thomas articulates his vision that students are a valuable new technology resource to teachers, and should be empowered to offer assistance in developing the technology curriculum and also assist in delivering the lessons.

WHERE GOOD IDEAS COME FROM by Steven Johnson

A plane you can drive

Description: A flying car -- it's an iconic image of the future. But after 100 years of flight and automotive engineering, no one has really cracked the problem. Pilot Anna Mracek Dietrich and her team flipped the question, asking: Why not build a plane that you can drive?

What is social entrepreneurship ?

Unlike traditional business entrepreneurs, social entrepreneurs primarily seek to generate "social value" rather than profits. And unlike of non-profit organizations, their work is targeted not only towards immediate, small-scale effects, but sweeping, long-term change.

A social entrepreneur identifies and solves social problems on a large scale. Just as business entrepreneurs create and transform whole industries, social entrepreneurs act as the change agents for society, seizing opportunities others miss in order to improve systems, invent and disseminate new approaches and advance sustainable solutions that create social value.

The following video give a brief presentation on what is social entrepreneurship ?

Steve Jobs 1955 - 2011

The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience

At his Stanford University commencement speech, Steve Jobs, CEO and co-founder of Apple and Pixar, urges us to pursue our dreams and see the opportunities in life's setbacks -- including death itself.

( For french subtitles http://www.dailymotion.com/video/x5m47b_vostfr-steve-jobs-stanford-commenc_news )

The Kano model

The Kano model is a theory of product development and customer satisfaction developed in the 80s by Professor Noriaki Kano.

The Kano Model offer a tool commonly used in the product development process to help classify customer wants and needs into one of three main categories.
The first category is called Basic Needs. Basic Needs are customer needs that are usually unspoken unless they are violated. These types of needs don’t add to the overall customer satisfaction of the product, but they can take away from the satisfaction level if they are not met. An example of a Basic Need in an automobile is its ability to keep water from entering the inside of the car and getting the driver wet. A car owner never runs over to his neighbor and brags about how well his new car keeps water out; this is because it is expected. However, if his new car leaked water on him when he went through the car wash, you bet he would complain to his neighbor about that!
The second category is called Performance Needs. Performance Needs are things that the customer will most likely talk about in everyday conversation. These types of needs add to the customers overall satisfaction when delivered well and detract from their overall
satisfaction when done poorly. An example of a Performance Need in the hotel industry would be the quality of the view from your hotel room. If the view is terrible, say looking straight at a brick wall two feet away, the customer would most likely complain about it and be upset. However, if the view is overlooking a beautiful bluff with a view of the ocean, then the customer will be very satisfied.
The third category is called Excitement Needs. Excitement Needs are customer needs that are usually unspoken because the customer doesn’t even know that they are possible. These needs don’t detract from the overall customer satisfaction level because the customer doesn’t even know it is possible but, if they discover it in their product they are excited and feel like they got something extra.

Systematic Innovation

Description: A content rich and dynamic video on Systematic Innovation that includes several Innovation best practices used by industry leaders for structured innovation.

A soccer ball generates electricity while being kicked around

Yes now Africans parents will tell their children it's time to go play football :-)

A team of four engineering students at the Harvard University have come up with an ingenious idea that could change the lives of rural African people. The students have designed a unique soccer ball that generates electricity when being kicked around.

Dubbed the SOccket, the ball captures the energy from impact that is usually lost to the environment. The generated electricity is then stored in the ball, which after dark can be used to light an LED lamp or charge a cell phone.

Is Google + the Facebook killer ?

Description: First Look at Google + , maybe the facebook killer !!!!

Wall of obstacles to success

As an entrepreneur you will probably face a lot of obstacles, I think the wall below is a good representation of those obstacles, if you want to break this wall you have to be patient and believe in your idea.

Matt Cutts: Try something new for 30 days

Matt Cutts is an engineer at Google, where he fights linkspam and helps webmasters understand how search works.

Description: Is there something you've always meant to do, wanted to do, but just ... haven't? Matt Cutts suggests: Try it for 30 days. This short, lighthearted talk offers a neat way to think about setting and achieving goals.

Success story 4 : Tariq Krim the founder of Netvibes

Description: Tariq Krim is one of the iconic Web entrepreneurs. Born in Paris in October 25, 1972. He is the founder of Netvibes and currently the founder and CEO of Jolicloud. As google, skype or Myspace, Netvibes is considered one of the most successfull web entreprises.

Success story 3 : VDM a French Web Site Celebrates Life's Daily Indignities

"My boss came into the office and asked me, 'What are you working on?' I replied, 'My departure.' He'd forgotten I had just been laid off."
That counts as a "Vie de merde," or "A crappy life," according to some 70,000 readers of a French Web site of that name. The site has become a phenomenon in France by presenting a stream of tales of everyday humiliation.
Last year, "Vie de merde" was the ninth-most-searched-for service on Google's French search engine. It receives a thousand or so new stories a day, from which the three young men who run it pick a dozen or so to post. They make their living from ads on the site.
The founder, 20-year-old Maxime Valette, grew up watching subtitled broadcasts of "Seinfeld." A couple of years ago, he started posting his own stories online about the frustrations of modern life. His tech gadgets always had problems. The mailman didn't bother to ring the doorbell when he came to deliver a parcel, but instead just left a note. "At first they weren't funny," he says. "They were sad."

Mr. Valette then opened the site to outside contributions, and the stories got funnier.
Didier Guedj, 49, one of the core collaborators on the site, says one criterion for a successful story is that it must in some way be pathétique -- touching. "It's more like: 'One person's misfortunes reassure another,'" says Mr. Guedj.
http://www.viedemerde.fr/


"The Wall Street Journal"

Taïg Khris : Yes he did !!!!

Description: The triple world champion skaters "Taig Khris" broke the world record long jump with a leap of 29m from the Sacré coeur in Paris. Yes he did;-)

Mega Jump 2011 " Rendez-vous July 2 " with Taïg Khris

Description: for those who are still reluctant to try to achieve their dreams. Take for example our friend Taig Khris. And Rendez-vous on July 2 to watch his new record live on TV.

Quotes

Description: some quotes on innovation, planning, organization ...

Quotes

View more presentations from Nikhil Kulkarni

Street Marketing

Description: Street marketing is a term used to refer to certain marketing techniques used to promote products and/or services in an unconventional way in public places. I tried to put on this video the best examples of street marketing I've found. I hope you will enjoy it.

Celluon evoMouse, the evolution of the computer mouse

Description: With the evoMouse, your finger is your pointer and there is no more pushing around a physical mouse. The evoMouse works on nearly any flat surface and requires very little space. It tracks effortlessly to your comfortable and natural movements.

Make Meaning in Your Company

Description: Guy Kawasaki, founder and Managing Director of Garage Technology Ventures, believes that those companies who set out to make a positive change in the world are the companies that will ultimately be the most successful. He gives examples of the best way to make meaning: increase quality of life, right a wrong, and prevent the end of something good

SWOT explained by ERICA OLSEN

SWOT analysis is a strategic planning method used to evaluate the "Strengths", "Weaknesses", "opportunities", and "Threats" involved in a project or in a business venture

A very smart publicity of T mobile

T-Mobile celebrates Prince William and Kate Middleton’s upcoming nuptials with this entertaining new advertisement. I personally think that the marketing managers of T-mobile have done a very good job.


(A parody of the royal wedding)

5 Quotes to Fuel the Entrepreneurial Flames (2)

The 5 quotes below may spark our creativity, motivate us to action, and inspire us to greatness. They offer us insights into the spirit behind innovation and genius.

"Business opportunities are like buses, there's always another one coming."
- Richard Branson, founder of Virgin Enterprises

"I have not failed. I've just found 10000 ways that won't work"
- Thomas Edison, one of America's greatest inventors

"I never perfected an invention that I did not think about in terms of the service it might give others... I find out what the world needs, then I proceed to invent."
- Thomas Edison

"Our success has really been based on partnerships from the very beginning."
- Bill Gates, Co-founder of Microsoft

"Design is not just what it looks like and feels like. Design is how it works"
- Steve Jobs, Co-founder of Apple

Success story 2 : Michel & Augustin (communication strategy)

Description: Michel & Augustin is a French brand of food created in 2005 by Augustin Paluel-Marmont and Michel de Rovira, two ESCP-EAP alumni. The brand started by producing flavored cookies (Petits sablés ronds et bons), and soon complemented its range with premium yoghurt drinks (Vache à boire) and Lassi. In 2007, it started to commercialize yoghurt ice-creams.
Michel & augustin have an interesting strategy of communication inspired by buddy brands such as Ben & Jerry's, Nantucket Nectars or innocent Drinks, that consist on capitalizing on complicity with the customer. We can see an exemple in this video.


Hommage de Michel & Augustin à Michel Jackson par Michel_et_Augustin

Hans Rosling and the magic washing machine

Hans Rosling (born 27 July 1948 in Uppsala, Sweden) is a Swedish medical doctor, academic, statistician and public speaker. He is Professor of International Health at Karolinska Institute and co-founder and chairman of the Gapminder Foundation, which developed the Trendalyzer software system.

Description: What was the greatest invention of the industrial revolution? Hans Rosling makes the case for the washing machine. With newly designed graphics from Gapminder, Rosling shows us the magic that pops up when economic growth and electricity turn a boring wash day into an intellectual day of reading.

Did I really understood what my customer needs ?

A drawing that shows how difficult it is sometimes to know the customer and meet his needs

Mother Teresa's "Anyway" Poem

For people who believe in god, I think this poem inspire us to give our best. By the way it is just to justify "the human side" in the blog title ;-).

" People are often unreasonable
Illogical and self-centered.
Forgive them anyway.

If you are kind,
People may accuse you of selfish, ulterior motives;
Be kind anyway.

If you are successful,
You will win some false friends and some true enemies;
Succeed anyway.

If you are honest and frank,
People may cheat you;
Be honest and frank anyway.

If you find serenity and happiness,
They may be jealous;
Be happy anyway.

The good you do today,
People will often forget tomorrow;
Do good anyway.

Give the world the best you have,
And it may never be enough;
Give the world the best you've got anyway.
You see, in the final analysis,
It is between you and God;
It was never between you and them anyway."

Lever des fonds pour le financement de son entreprise

Pour le capital-risque, les investisseurs qui participent à la levée de fonds sont : le love money, les business angels, les fonds d'amorçage, les capital-risqueurs, les acteurs du web.

Love money: l'idée est d'utiliser notre propre réseau de personnes (famille, amis, relations professionnelles etc.) qui sont susceptibles d'investir dans notre projet (à nous de les convaincre à croire en notre potentiel).

Business angels: ils interviennent très souvent après l'apport du créateur et des proches (love money) et avant l'arrivée des fonds.
Le business angel est une personne physique qui investit une partie de son argent dans une entreprise innovante à potentiel. Il s'agit d'une prise de participation minoritaire.
En plus de son argent, le business angel met gratuitement à disposition de l'entrepreneur ses compétences, son expérience, ses réseaux relationnels et une partie de son temps. En effet il s'agit généralement d'anciens chefs d'entreprises qui souhaitent vivre une véritable aventure entrepreneuriale.

Les fonds d'amorçage: interviennent après ou conjointement avec les business angels, et avant les capital-risqueurs. Ils sont spécialisés dans l'apport en capital pour les entreprises innovantes, et participent aux premiers tours de table (ou levée de fonds).
Les fonds d'amorçage peuvent investir entre 100 et 500 K€ dans un projet.

Capital-risqueur: On appelle capital-risqueur un fonds d'investissement en capital-risque. Un capital-risqueur finance les besoins se situant entre le démarrage et les premiers développements de l'entreprise. Il a de gros moyens financiers (plusieurs millions d'euros) et a pour cible les sociétés très innovantes et souvent, de haute technologie.

Les acteurs du web: sont des intermédiaires entre des projets en recherche de financement et des investisseurs ayant besoin de placer leur argent. Ils sont apparus récemment avec le développement d'Internet et les nombreuses incitations fiscales des gouvernements successifs.
Les financements proposés se situent entre le démarrage et les premiers développements de l'entreprise.

(source:http://levee-de-fonds.comprendrechoisir.com)

Interview de Marc Simoncini, fondateur de Meetic

Marc Simoncini né en 1963 est un informaticien et chef d'entreprise français fondateur d'un des premiers site de communauté francophone iFrance et du site web de rencontre par internet Meetic.

A funny lesson on the different marketing concepts

1. Direct Marketing : You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me!

2. Advertising : You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says: He's very rich. Marry him.

3. Telemarketing : You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: Hi, I'm very rich. Marry me.

4. Public Relations : You're at a party and see gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink, you open the door of the car for her, pick up her bag after she drops it, offer her ride and then say: By the way, Im rich. Will you marry me?

5. Brand Recognition : You're at a party and see gorgeous girl. She walks up to you and says: You are very rich! Can you marry ! me?

6. Customer Feedback : You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me! She gives you a nice hard slap on your face.

7. Demand and supply gap : You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me! And she introduces you to her husband.

8. Competition eating into your market share : You see a gorgeous girl at a party. You go up to her and before you say anything, another person come and tell her: Im rich. Will you marry me? and she goes with him.

9. Restriction for entering new markets: You see a gorgeous girl at a party. You go up to her and before you say: Im rich, Marry me! your wife arrives.

Business plan 1

I think this schema can be useful for those like me who are preparing their business plan.
There are three keys for a successful business: Atractiveness, Viability and Durability.

* The breakeven point is the minimum activity level at which a company becomes profitable for itself.

Interview of Richard Branson (Virgin group) 03/02/2011

Richard Branson, chairman of Virgin answered the questions of Arnaud Le Gal duplex from his home of Necker Island. (03/02/2011)


Interview : Richard Branson, président de Virgin
envoyé par lesechos. - L'actualité du moment en vidéo.

Strategy: SWOT analysis

Description: SWOT analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. "An example is given below"

Strategy: Maslow pyramid

Maslow's pyramid identifies the products required by customer needs. It is a theory in psychology that Abraham Maslow proposed in his 1943 paper A Theory of Human Motivation, which he subsequently extended. His theory contends that as humans meet 'basic needs', they seek to satisfy successively 'higher needs' that occupy a set hierarchy.
Maslow's pyramid is often depicted as a pyramid consisting of five levels: the four lower levels are grouped together as deficiency needs associated with physiological needs, while the top level is termed growth needs associated with psychological needs.

Inspiring Interview with Samir Azzimani

Description: Samir Azzimani (born on 22 October 1977) is the only Moroccan skier to have recently qualified for the olympics in Vancouver.
But above all the story of Samir is an example of courageous and determined man "Two essential qualities in entrepreneurship". Indeed samir had to battle his entire life to realize his dream and participate in the olympics games.
Samir accept an interview with entrepreneurbook to tell us a little
bit about his very inspiring story.



Samir is also very committed to helping young people achieve their dreams. He is a president of two associations "Feeding Dreams" and "ESMI". You Can Have more information about Samir history on his website "http://www.samir-azzimani.com/"

Interview "reseauentreprendre"

Description: Interview avec Eric SIRVEN directeur de la communication de resauentreprendre.

Success story 1 : Interview avec Stéphane Cognault

Description: Stéphane Cognault est le fondateur de l'entreprise "la case de cousin paul"
Il s'agit d'une chaîne de magasins de déco un peu atypiques puisqu’ils ne proposent qu’un seul produit : la guirlande lumineuse tissée, à composer soi-même.

idenergie contest of entrepreneurship

Business creation competition (In France)

For more information visit the website " http://www.leconcoursdelacreation.fr/ "
To participate, there are only two conditions:
- to be a french citizen
- to have a good business idea

Marissa Mayer, Google Ideas Come From...

Marissa Ann Mayer (born on 30 May 1975) is the vice president of geographic and local services at the search engine company Google. She acts as a gatekeeper for their product release process, determining when or whether a particular Google product is ready to be released to users. She has become one of the public faces of Google, providing a number of press interviews and appearing at events frequently to speak on behalf of the company.